In addition to monthly incentives, you can earn exclusive rewards like trips, swag, and wine when participating in more extended challenges offered annually. Stay up to date on the most current offerings by following the Bi-Monthly newsletter "The Vine" or by reviewing the
Month-at-a-Glance
Behind the Vines at Estate 8: Wine Rep Incentive
What is the Behind the Vines Incentive?
The Behind the Vines Incentive is a 3-month incentive to earn 4 levels of Rewards and an exclusive invitation for a 3-day, 2-night stay for you and a guest at Estate 8, our flagship property in Napa Valley, CA! You earn points two ways: by selling to new customers, achieving Rock Star, and mentoring your level 1 teammates to earn Rock Star!
When is the Behind the Vines Incentive?
The 3-month Incentive begins on March 1 and ends on May 31st at 11:59 pm CT.

How do I earn incentive points?
There are 2 Ways to Earn Points
1 - Sell & Share Wine:
Each month of the earning period, you can earn points based on your total New Customer Retail Sales for that month.
For example: If you sold $525 in NCRS, you would earn 250 pts!
ACTIVITY |
POINTS |
Sell $350 - $499 in New Customer Retail Sales (in a month) |
100 |
Sell $500 - $999 in New Customer Retail Sales (in a month) |
250 |
Sell $1000 - $2499 in New Customer Retail Sales (in a month) |
500 |
Sell $2500+ in New Customer Retail Sales (in a month) |
750 |
2- Build your Community:
Throughout the earning period, you will earn points for personally earning Rock Star (selling $500 in your Fast Start) or by helping a teammate on your first level earn Rock Star (during March-May). The more Rock Stars you mentor, the higher your points will be!
ACTIVITY |
POINTS |
Achieve Rock Star (Sell $500 in retail sales in Fast Start) |
250 Points |
Help 1 Level 1 Wine Rep earn Rock Star |
250 Points |
Help 2 Level 1 Wine Reps earn Rock Star |
750 Points |
Help 3 Level 1 Wine Reps earn Rock Star |
1500 Points |
Help 4 Level 1 Wine Reps earn Rock Star |
2500 Points |
After 4, For every Additional Level 1 Wine Rep you help earn Rock Star |
1000 Points |
What is considered a Level 1 Wine Rep?
Anyone you personally sponsored is considered your Level 1 Wine Rep.
What is considered New Customer Retail Sales?
New Customer Retail Sales refer to orders placed by customers who have never purchased or gifted with ONEHOPE before. The sales amount is based on the final retail price of the order, excluding tax and shipping.
Can I earn more than one Level of the Incentive?
Yes! Points and rewards are cumulative. For example, when you earn Level 3, you’ll also receive the rewards for Levels 1 & 2. We hope you go for all Four levels!
Will there be a place in the back office that shows how to track my activities?
Yes! We will have a report available the first week of March that will list your personal points and your team's points. This report is called “Your Behind the Vines Incentive Tracker” and once launched can be found in Reports > My Team > Behind the Vines Incentive Report.
Where can I find the One Sheet and Point Calculator for the Behind the Vines Incentive?
Tools are available below these questions, and in Resources > Index: Behind the Vines Incentive One Sheet and > Behind the Vines Incentive Tracker.
How can I congratulate team members or promote my own accomplishments on my social media pages?
You’ll find shareables to post on your social media, or text or message to teammates who have achieved reward level goals. Tools are available below these questions, and you’ll also find shareables in Resources > Index > Social Media Shareables.
Are Behind the Vines Points the same as Reward Points?
No. Behind the Vines points were created just for the Behind the Vines Incentive and will be calculated based on activities specific to this incentive. Behind the Vines points are not transferable and do not apply to the Reward Points that are part of the Qualified Wine Rep, Host and Customer Perks programs.
I've earned Level 1, when will I receive my Reward?
Congratulations!! We will review earner reports at the end of each month and you will receive an email with a link so you can choose your Level 1 Reward item! Once you choose your Reward, you will be able to enter your mailing address and can expect your item within 2-3 weeks directly from the manufacturer.
What are the 10 items I can choose from for Level 1?
Images of each item are available below.
Items are from top left:
1. The Stanley Quencher H2.0 Flowstate Tumbler 30oz (multiple colors available)
2. Hue Colored Stemless Wine Glasses, Set of 6
3. JBL Tune 520BT Headphones (color pictured)
4. ONEHOPE Magsafe Cell Phone Charger
5. Stainless Steel Ice Bucket with Lid and Scoop (multiple colors available)
6. Zippered Travel Kit
7. Stemless Wine Glasses, Set of 8
8. Parachute Home Classic Turkish Cotton Slippers (multiple colors available)
9. NodPod (multiple colors available)
10. Brightland The Pair (Balsamic Vinegar & Champagne Vinegar)
* Items & color options are subject to change without notice.
I've earned Level 2, when will I be able to pick my travel dates to Behind the Vines?
Congrats! You will receive an email from the Field Dev team with available dates within 2 weeks of you earning Level 2. You will be able to select your trip dates for yourself and your guest on a first earned basis.
What airport should I fly into to get to Napa?
There are a few airport options when planning your trip to Napa. San Francisco International Airport, Sacramento International Airport, and Oakland International Airport are the three airports with the easiest access to Napa.
Can I bring a Wine Rep as my guest?
Guests may not be another Wine Rep. Only Wine Reps who have earned Level 2+ can attend. Anyone who is a Wine Rep at the time we launched this incentive (has an active Wine account as of March 1, 2025) cannot be considered a guest for this incentive.
Can I bring my child on the trip to the Behind the Vines?
No. Guests must be 21 years or older to attend.
Shareables Can be found HERE.
Fast Start Partner in Wine Passes
What are Partner in Wine Passes that are available to Cause Entrepreneurs in Fast Start?
Partner in Wine Passes are a $50 discount on Join Kits for Cause Entrepreneurs in Fast Start to offer 3 prospective Cause Entrepreneurs to use during during the enrollment process. These passes are designed to help New Cause Entrepreneurs grow their teams during their Fast Start period.
Who is receiving Partner in Wine Passes to share with potential Cause Entrepreneurs?
Cause Entrepreneurs who are currently in Fast Start (enrolled November 2023 - January 2024), and all Cause Entrepreneurs who enroll February 1 - 29th 2024.
How long does the Partner in Wine Pass promotion run?
For the whole month of February Cause Entrepreneurs in Fast Start and New Cause Entrepreneurs who join in February will receive 3 Partner in Wine Passes.
Can the Partner in Wine Passes be combined or transferred?
No, the Partner in Wine Passes cannot be combined or transferred. Each pass has a unique code linked to the sponsoring Cause Entrepreneur. It is intended for one-time use by a prospective Cause Entrepreneur and cannot be combined with other discounts or transferred to another individual.
When do the Partner in Wine Passes expire?
Cause Entrepreneurs who are still in their Fast Start as of February 1, 2024 (Cause Entrepreneurs who enrolled November - January) will have Partner in Wine Passes that expire on March 31st, 2024.
Cause Entrepreneurs who enroll during the month of February, will receive Partner in Wine Passes that will expire 60 days from the day you enrolled.
What happens if a Cause Entrepreneur doesn't use all three Partner in Wine Passes during the Fast Start period?
Any unused Partner in Wine Passes will expire on the above timeline. It's recommended that Cause Entrepreneurs make the most of these passes to maximize their team-building efforts during the promotion.
Shareables can be found here.
Archived
February's NEW YEAR, NEW GEAR Incentive
What is the “New Year, New Gear” incentive?
The “New Year, New Gear” incentive is an exciting designed to reward Wine Reps for hitting retail sales milestones during February 2025. The more you sell, the more New Gear you earn.
What can I earn? (SHAREABLES!)
- Sprint Challenge (Feb 1-15):
- Sell $500 in retail sales = Earn the "Wine Tasting is my favorite sport" Long-sleeved T-shirt
- Full Incentive Challenge (Feb 1–Feb 28):
- Sell $1,000 in retail sales = Earn the "🍷 Sipping, Not Stressing" Crew Socks
- Sell $1,500 in retail sales = Earn the Hat
Can I qualify for multiple rewards?
Absolutely! Your earnings are cumulative.
For example, if you sell $1,500 in retail sales by Feb 28th, you’ll earn Level 1 & 2 rewards. Plus! If you sold $500 in retail sales by the 14th you would also receive the long-sleeved t-shirt!
When does the incentive period start and end?
The sprint challenge takes place during the first half of the month, from Feb 1-14, 2025.
The full incentive runs from February 1, 2025, through February 28, 2025.
How will my sales be tracked?
Your retail sales will be automatically tracked through your back office reports. To view your current Retail Sales, go to your Back Office Reports >> Business Snapshot >> "RS" will show your current Retail Sales.
How will I help my team track their sales?
Your teams retail sales can be viewed through your Back Office Reports. To view your teams current Retail Sales, go to your Back Office Reports >> My Team >> Team Activity then find the teammate you’d like to view in the report, and find the column listed as “Retail Sales”. That will show their real time Retail Sales for the month.
When will I receive my rewards?
We will process the swag items earned within 3 weeks of the incentive closing. Once you’ve earned a sized item, please keep an eye on your email to submit your requested size to us.
Do returns or canceled sales affect my eligibility?
Yes, returns or canceled sales will be deducted from your total retail sales. Only finalized sales count toward your incentive milestones.
Who can participate in this incentive?
All Wine Reps can participate in this incentive.
Who should I contact if I have questions or concerns?
If you have any questions, please reach out to our support team with any questions at Support@onehopewine.com
January - NEW YEAR, NEW GEAR Incentive
What is the “New Year, New Gear” incentive?
The “New Year, New Gear” incentive is an exciting designed to reward Wine Reps for hitting retail sales milestones during January 2025. The more you sell, the more New Gear you earn.
What can I earn? (SHAREABLES!)
- Sprint Challenge (Jan 1–Jan 15):
- Sell $500 in retail sales = Earn the Mug ☕
- Full Incentive Challenge (Jan 1–Jan 31):
- Sell $1,000 in retail sales = Earn the T-shirt 👕
- Sell $1,500 in retail sales = Earn the Sweatshirt 🧥